Private EquityPortfolio Companies

LocationSt. Petersburg, Florida

CatalinaConsumer

  • Year Invested2014
  • Investment TypeManagement Recapitalization
  • Year Realized2019
  • Type of SaleRestructuring

Catalina provides consumer-driven marketing solutions to brand manufacturers, retailers and health providers worldwide. The company offers in-store, mobile and digital solutions that enable the world’s leading consumer packaged goods retailers and brands to build their online, social media and loyalty programs. Catalina personalizes the consumer’s path to purchase through these networks powered by the largest shopper history database in the world. Catalina delivers personalized promotions to over 80% of U.S. shoppers and millions more worldwide through an expanding global network.

Catalina’s core products—coupons and targeted promotions—are delivered directly to the consumer at the time of checkout and build brand loyalty and sales, drive better retail store performance and save the consumer money. Currently, Catalina has operations in the United States, Europe and Japan.

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